The launch
Launch films that tell your story and give people a reason to care. This is the spark, not the fire.
Why Clipency
Most launches die
Most launches die
in three weeks.
A million views feels like success, and for a week it is. Then the feed moves on. We build what comes after the hype: the months of reach and trust that turn attention into customers.
The Problem, Part One
Three agencies. Three briefs.
Three agencies. Three briefs.
Three different timelines.
Today a launch means hiring one agency for the launch video, another for clipping and a third for UGC. Each starts from scratch, each runs on its own clock, and your momentum dies in the gaps between them.
Launch video agencybrief #1
Clipping agencybrief #2, starts over
UGC agencybrief #3, starts over
Clipencyone call, one team
M1M2M3M4M5M6
Red gaps are weeks where nobody is pushing your launch. With us there are none: you book one call, and everything gets done on one timeline.
The Problem, Part Two
The launch-video myth.
Most founders believe a great launch video solves everything. Ship it, watch the views roll in, done.
The reality: those millions of views last a week, maybe three, a month at most. Then the hype vanishes, and so does the attention. Views are a moment. Customers come from what happens after it.
The question isn’t “how big is the launch?” It’s “are you still on their screen a month later?”
Attention after launchIllustrative · first six months
Launch video aloneLaunch + distribution + UGC
What Actually Converts
Attention, then memory,
Attention, then memory,
then trust.
Real conversions start when the hype fades and you’re still showing up. That takes three things working together, and we run all three.
Clipping & distribution
Thousands of cuts of that launch across theme pages, so you’re still on their screen a month later, and the month after that.
UGC
Real people demoing the product in a real, honest way. This is where belief comes from, and belief is what gets the card out.
Six Months to a Brand That Sells Itself
We set you on track,
We set you on track,
then you run free.
In six months we press your brand into your market’s memory, the way kings once pressed their seal into wax. After that, you don’t need massive marketing again.
Month 1The launchLaunch films go out. Distribution starts the day the first film is ready.
Month 2The floodThe full film series is live, with thousands of reposts across theme pages.
Month 3Faces arriveUGC creators on dedicated pages start demoing the product every day.
Month 4The talkYour market keeps seeing you and starts talking about you without being asked.
Month 5Trust compoundsReviews, demos and reposts stack up. Conversions follow.
Month 6The stampYour brand is known. We double down on what wins and hand you a brand that sells itself.
After six months, your brand is stamped.People recognise you, trust you and come looking for you. You stop chasing attention and get back to building, while the brand keeps working in the background.
How Easy It Is
One call.
One call.
Everything gets done.
No more agency juggling
Launch films, clipping, distribution and UGC from one team that knows your product inside out.
No gaps, no restarts
Everything runs on one plan, so the hype from your launch flows straight into distribution and UGC.
See every post, live
Every film, repost and creator video in one place, with real views and real numbers.
Ready When You Are
Don’t just launch.
Don’t just launch.
Stay launched.
Book one call. We’ll map your launch, your distribution and your UGC on a single timeline.